Comments on: Facebook's and Google's weekly battle for supremacy http://www.endeavourpartners.net/2009/11/22/facebooks-and-googles-weekly-battle-for-supremacy/ Innovation and growth for high-tech and systems businesses Thu, 10 Jun 2010 18:02:26 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Cyndi Hernandez http://www.endeavourpartners.net/2009/11/22/facebooks-and-googles-weekly-battle-for-supremacy/comment-page-1/#comment-170 Cyndi Hernandez Mon, 23 Nov 2009 16:46:07 +0000 http://blog.endeavourpartners.net/?p=614#comment-170 For now, people are using Google and Facebook to do different jobs (or sets of jobs). Facebook does not provide the depth and range of information that Google does. However, disruptive technologies often start out with worse performance on the traditional dimension of value, and continue to improve until they can compete. They also often shift what is considered "value." Will social networking displace search? That depends on whether social networks become good enough in information and content discovery, and whether they can shift the competition to a different dimension. Maybe quantity is not the key dimension. Maybe trust (built on referrals) is. Twitter may be as much or more of a threat than Facebook. On Twitter, many members have chosen one or two topics to specialize in, aiming to become a respected and relied on source for news and notes in that subject area. Many of the people I've chosen to follow I selected because I am interested in the subjects of their posts. They offer me information without searching at all. Regards, Cyndi H For now, people are using Google and Facebook to do different jobs (or sets of jobs). Facebook does not provide the depth and range of information that Google does. However, disruptive technologies often start out with worse performance on the traditional dimension of value, and continue to improve until they can compete. They also often shift what is considered “value.”

Will social networking displace search? That depends on whether social networks become good enough in information and content discovery, and whether they can shift the competition to a different dimension. Maybe quantity is not the key dimension. Maybe trust (built on referrals) is.

Twitter may be as much or more of a threat than Facebook. On Twitter, many members have chosen one or two topics to specialize in, aiming to become a respected and relied on source for news and notes in that subject area. Many of the people I’ve chosen to follow I selected because I am interested in the subjects of their posts. They offer me information without searching at all.

Regards,
Cyndi H

]]> By: Peter http://www.endeavourpartners.net/2009/11/22/facebooks-and-googles-weekly-battle-for-supremacy/comment-page-1/#comment-169 Peter Sun, 22 Nov 2009 22:00:59 +0000 http://blog.endeavourpartners.net/?p=614#comment-169 Moe, That's very interesting data indeed. I use Google for work and Facebook to waste time so it does make sense that Facebook is more popular on the weekends. It'll be interesting to see how Google and Facebook combine social networks and search for content discovery. Maybe the Googlers you spoke to spent some serious time thinking about this - the company just introduced Social Search as an experiment. Take care, Peter Moe,

That’s very interesting data indeed. I use Google for work and Facebook to waste time so it does make sense that Facebook is more popular on the weekends.

It’ll be interesting to see how Google and Facebook combine social networks and search for content discovery. Maybe the Googlers you spoke to spent some serious time thinking about this – the company just introduced Social Search as an experiment.

Take care,
Peter

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