Augmented reality – real world value

We are doing some research on the future of the web, and one of the areas of interest is augmented reality. I’ve seen and played with some demos, but actually found two apps of real value to me over the next few days, when I’m in London:

  • Nearest Tube does just what it says – finds the nearest tube stations and identifies their locations

When you load the app, holding it flat, all 13 lines of the London underground are displayed in coloured arrows. By tilting the phone upwards, you will see the nearest stations: what direction they are in relation to your location, how many kilometres and miles away they are and what tube lines they are on. If you continue to tilt the phone upwards, you will see stations further away, as stacked icons.

  • WorkSnug finds WiFi hotspots in London, and good places to work

The latest [augmented reality app] is one that [is very] helpful indeed, to anyone who’s found themselves desperate for wi-fi and a coffee while on the road [in London]. Work Snug, an app being developed in conjunction with Plantronics, leads you to cozy workspaces, each of which have been rated on a list of qualities, from noise levels to seating to wi-fi.

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