It seems that Samsung has recognized the importance of the smartphone market – Samsung aims to treble smartphone sales in 2010 | Reuters – and now has ambitions to treble its shipments. While a target of 18 million smartphones sounds impressive, that doesn’t make it a leader:
- Nokia’s shipping about 21 million units a quarter
- Apple’s shipping about 9 million
With Nokia’s shipments comprising about 40% of the smartphone market, it’s on track to be about 220 to 250 million units, depending on how fast it grows; that implies 7-8% market share for Samsung, split across the Android and WinMo platforms.
Michael A M Davies
Brad W Hagedorn
Moe Kelley
Amy Bullard Davies
